John Polanco – Activelli Album Rollout
MUSIC VIDEO | CREATIVE DIRECTION | DIRECTING | PRODUCTION
John Polanco, a New York-based Hip Hop artist, wanted to re-engage his fanbase and assert himself in the current music scene with his latest project, Activelli. Intending to turn heads and ears to what he was cooking up, our team collaborated with John to develop the creative direction and design for his album rollout, as well as produce two music videos off the project, “Richer Than Relevant” and “Wesside Finest 2”.
John Polanco, a New York-based Hip Hop artist, wanted to re-engage his fanbase and assert himself in the current music scene with his latest project, Activelli. Intending to turn heads and ears to what he was cooking up, our team collaborated with John to develop the creative direction and design for his album rollout, as well as produce two music videos off the project, “Richer Than Relevant” and “Wesside Finest 2”.
John Polanco, a New York-based Hip Hop artist, wanted to re-engage his fanbase and assert himself in the current music scene with his latest project, Activelli. Intending to turn heads and ears to what he was cooking up, our team collaborated with John to develop the creative direction and design for his album rollout, as well as produce two music videos off the project, “Richer Than Relevant” and “Wesside Finest 2”.
John Polanco, a New York-based Hip Hop artist, wanted to re-engage his fanbase and assert himself in the current music scene with his latest project, Activelli. Intending to turn heads and ears to what he was cooking up, our team collaborated with John to develop the creative direction and design for his album rollout, as well as produce two music videos off the project, “Richer Than Relevant” and “Wesside Finest 2”.
John Polanco, a New York-based Hip Hop artist, wanted to re-engage his fanbase and assert himself in the current music scene with his latest project, Activelli. Intending to turn heads and ears to what he was cooking up, our team collaborated with John to develop the creative direction and design for his album rollout, as well as produce two music videos off the project, “Richer Than Relevant” and “Wesside Finest 2”.
Artist: John Polanco
Film & Creative Director: Jaye Thompson
DP: Tim Westover
'Richer Than Relevant' Editor: Tim Westover
'Wesside Finest 2' Editor: David Murray
Producer: Alston Bowman
Photographer: Nehemiah Brent
Lighting Technician: Ty Hudson
Model: Asia Williams
Vehicle Coordinator: Evan Giordano
2023
Artist: John Polanco
Film & Creative Director: Jaye Thompson
DP: Tim Westover
'Richer Than Relevant' Editor: Tim Westover
'Wesside Finest 2' Editor: David Murray
Producer: Alston Bowman
Photographer: Nehemiah Brent
Lighting Technician: Ty Hudson
Model: Asia Williams
Vehicle Coordinator: Evan Giordano
2023
Artist: John Polanco
Film & Creative Director: Jaye Thompson
DP: Tim Westover
'Richer Than Relevant' Editor: Tim Westover
'Wesside Finest 2' Editor: David Murray
Producer: Alston Bowman
Photographer: Nehemiah Brent
Lighting Technician: Ty Hudson
Model: Asia Williams
Vehicle Coordinator: Evan Giordano
2023
Artist: John Polanco
Film & Creative Director: Jaye Thompson
DP: Tim Westover
'Richer Than Relevant' Editor: Tim Westover
'Wesside Finest 2' Editor: David Murray
Producer: Alston Bowman
Photographer: Nehemiah Brent
Lighting Technician: Ty Hudson
Model: Asia Williams
Vehicle Coordinator: Evan Giordano
2023
Artist: John Polanco
Film & Creative Director: Jaye Thompson
DP: Tim Westover
'Richer Than Relevant' Editor: Tim Westover
'Wesside Finest 2' Editor: David Murray
Producer: Alston Bowman
Photographer: Nehemiah Brent
Lighting Technician: Ty Hudson
Model: Asia Williams
Vehicle Coordinator: Evan Giordano
2023